Lens Protocol · interactive mechanism simulation

New users mint Profile NFTs, mint Follow NFTs on other profiles, and publish content that can be "collected" (minted) for a fee. When the invite gate is on, growth throttles and users drift to a competing off-chain graph (Farcaster) instead.
New signups gated: waitlist LensHub: mint Profile ERC-721 identity Social graph profiles + follows Follow NFTs 0 minted Publications posts / mirrors Collect modules 0 ETH revenue Farcaster 0 users churned
Profiles minted
0
Follow edges
0
Daily active users (proxy)
0
Collect revenue
0.0 ETH
Parameters — edit me
1.6/s
60%
0.010
20%
Controls

Illustrative simulation. Approximates Lens's mechanism (Profile/Follow NFTs, publications, collect-module monetization, invite gating) but user counts, prices and timing are randomized for visualization — not live onchain data. The attention-war button dramatizes 2024: as Farcaster's frictionless onboarding pulled users away, Lens daily actives fell toward low single digits. Part of The Onchain Experiment Atlas.